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Some people think that web 2.0 means there has somehow been an upgrade to the internet…and that they were sadly left behind. Well, what is Web 2.0 really? Is it an upgrade, or is it an era in the way we use the web? Of the many different definitions that people have come up with, such as: the philosophy of relinquishing control, localizing things in a global sense, attitude not technology, the unnecessary need for data and metadata to go hand in hand, and setting data free, the actual definition of Web 2.0 is much simpler. It simply refers to the internet being a platform now, as compared with simply an information station as it was at its inception. With all of the varying definitions, how can you really know what this truly means? The following attempts to explain Web 2.0 with a little bit more clarity.

The first is AJAX (shorthand regarding asynchronous JavaScript as well as XHTML), which allows web applications to perform its works within the background without interfering with the display or behavior from the existing page. The usage of AJAX has resulted in an increase within interactive or powerful interfaces on webpages and better high quality of Web services because of the asynchronous (unsynchronized) setting. One example of the Ajax application may be the Google maps. Many softwares are written to make the most of Ajax and soon it is going to draw a slim line between internet application and pc. Some even believe web application may overtake PC softwares such as Microsoft. Ajax may be the forbearer of the meaning “Web 2. 0= Web like a platform”.

Second may be the user’s power. Online users have more energy now than prior to, they have the opportunity to control or set preferences for their internet experience. Just couple of years ago, or let say before Web 2 .. 0, a large amount of websites were quite autocratic to customers, subjecting them in order to annoying ads, asking them to register as well as spamming them along with unwanted emails. Websites nowadays tend to be more user-friendly. For site owners, the competition now could be to offer less expensive and easier options to users, providing user’s more options and freedom, providing them with a better user interface and more control over their experience, and giving their own users a voice and hearing them.

I personally think that Web 2.0 simply means that the internet, and the way in which we use it, has taken a step forward. In this step has come many new implements and technologies with which we can better our experience. The changes we are experiencing on the web right now are improvements based on what has not worked for people in the past. The internet is a work in progress, and probably always will be. It must keep up with the needs and wants of its users. It is simply an evolution in the way that we retrieve our information from the web.

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Categories: Posted in Social Networking, Web 2.0 |

Social networking has been around since the late 1990s; however, it has only recently really begun to take the form of what it is now. There is a definitive change in the trends of social networking. Some people believe that social networking is on a downswing because of the global economy. In actuality, this form of networking is going in an absolutely different direction. Just ask the average Facebook user; this form of keeping in touch has not lost any of its charm; in fact, quite the opposite. Many people believe that it is actually headed to the next level of success. When compared to this time last year, users of social networks have increased exponentially. Gone are the times, however, when networking was simply to keep in touch with friends and family. The following illustrates these awesome changes in trends.

The Mobile Social Networking

Most, if not all, social networks now have a way for you to stay in touch, even on the go, via your cellular telephone. Software continues to be developed that makes various applications possible. Developing software that allows users to stay connected to their Facebook and Twitter accounts is a huge leap towards mobile social networking success. There is no end to the possibilities for marketing any types of services or products, as so many people are on these sites on an hourly basis.

There are lots of instant messaging services available for mobile phones, and many developing companies are integrating the instant messaging format with social networking sites, such as you can now instant message your friends on Facebook via your cell phone. This is sure to be one of the best years in mobile networking in years.

Social Networking For Business

Marketing professionals know the power of social networking to enhance their businesses. These professionals began to swarm to the possibilities as soon as it was noticeable that this is a great platform from which to establish and market a brand, service, or product. Thus, it has made international businesses declare social networking sites as indispensable to their bottom lines. A new trend is social networking sites made especially for businesses, such as LinkedIn and Thumbtack.com.

The Social Networking Software

Because of the influx of social networking sites, it was once thought that people would get bored with this form of socializing; however, the absolute opposite is actually true. Games, chat rooms, and other types of applications have been integrated into social networking sites, keeping the user engaged and coming back for more. This means that jobs in the development sector will grow, as well as the ability to advertise even more. This form of marketing is revolutionary, and will only continue to change and invigorate the senses of the individuals who use these applications on a daily basis. The ability to market one’s business on these sites will grow exponentially in years to come, offering many new businesses the ability to reach hundreds of thousands of new potential clients.

No doubt, social networking is here to stay.

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Categories: Posted in Social Networking |